大学毕业了,想找工作吗?

加拿大已经把学习当做一个产业了,大学都在扩招,扩招专业集中在一些不需要大量实验设备和教学资源的专业 – 尤其以商科为主,从而导致了大批的学生涌入加拿大的商学院…… 现在越来越多的中国商科学生毕业了(ECON、 HR MARKETING FINANCE BA等专业),自然而然,越来越多的中国商科毕业生面临找到找到合适的职位的挑战。请仔细看好,是对于咱中国学生,不是对本地学生(本地学生也有挑战,但没有那么难)

其实商科方向总体的工作职位最多 (各大求职网站搜一下,你会发现常年1,000多个工作职位, 并且有很多初级职位),但为什么我们中国大学毕业生却很难拿到JOB OFFER?原因在于:
1. 多归多,但很多人不知道申请适合自己的具体职位。多数人想进银行,可一年又有多少能进去的?有人想申请CSR/Teller,但作为出生在中国的你还真没有什么优势,一本地高中生都比你在这份工作上有竞争力。这里,先祝贺那些找到银行工作的,然后咱接着谈那些进不去银行的同学 NOW WHAT? 这时开始分流了!
2. 一部分去打工了(这是一条不归路,你早晚后悔,因为学的东西全白学了!)
3. 剩下的接着找,但申请的回应不是特别理想. 主要原意是申请的方向不对
什么才是适合我们中国毕业生的好工作?

1. 好的工作应该是钱多、活少、离家近,但这种职位太少了,不好找。还是现实些,退而求其次吧!对咱中国的商科学生来说,要申请的工作应该是:
- 年轻为优势的职位(对经验有一定要求,但经验不是最重要的);
- 容易入门、需求量大、有提升空间;
- 对语言有要求,但不是特别高,而且是社会认为是我们中国人擅长做的

2.所以这样的工作一定是基本介于 Business  Technology 之间的工作,如:
- Business Analyst, 

- Marketing Coordinator, 
- Marketing Analyst, 
- Marketing Coordinator,
- Business administrator / support.

有的同学说了,我早看过这些职位了,没有您说的 Technology 要求,并且我也有申请,一直都没有回音啊!可以负责任的告诉你,那是因为你没有看懂职位需求,你的简历答非所问。
如何搞定这些职位?

1. 其实就是上面讲的这几类工作,有两大类 - 一类偏SALES,我们PASS; 还有一类偏技术,是我们的首选。只要我们稍微针对性地做些准备,我们很容易就能做好,到时侯不想升职都难!为什么?因为我们中国学生在加拿大被天然的归类Technology 比较强,这些职位被认为华人毕业生最适合!这反而变成了我们的优势(其实可能你并不是, 但这类职位的技术要求真的易学易用)。

2. 这些初级职位基本要求你有商科背景(这很重要,否则你大学学的就白瞎了),另外要求一些很具体的SKILLS 却是你在大学不会学到的:
    - 可以建立、维护网站,帮助公司做各种宣传
    - 熟悉公司各种常用报表,并能快速生成。尤其是Accounting, Sales 和 Marketing。

    - 帮助公司维护小型客户关系数据

什么叫差异竞争?只要你的简历有了以上几点,且你真的能说会做,那么与众不同的你一定能脱颖而出,你的简历一定会有回音!

最后永远永远不要忘记简历面试,应该从最开始找工作就开始简历面试的训练。如果您需要进一步帮助,请电 905-361-8881 

I recently graduate from a business major. Now What?

The first thing you should do is to know yourself. You could find it out by conducting SWOT analysis which will clearly illustrate the situation you are in

Basically, you are a stressful young but lack of experience professional who is looking for career opportunities. Ideally, the job should utilize your strengths and avoid touching the weakness points above. Where are the opportunities then? In the Data Analysis / Marketing field! Anytime, you type in Marketing Assistant / Analyst / Coordinator as keywords in job searching sites, you easily find out over 2000 openings - DO LET ME KNOW IF OTHERWISE.

Why work in Business / Marketing field?

It is dynamic, constantly changed!
It is for young professional.
It needs everywhere; lots of openings.
It requires experience; but it requires talent more!
It has great potential.

Who is the most powerful department in the company? the marketing department! It consumes the majority of company's budget since it serves the purpose to recruit company's customers.

It is part of the core structure of company's management team. It is not a surprise that a lot of executives are actually from marketing department!

Is it a sales role? I don't want to be a sales.

Definitely Not! There is a significant difference between sales and marketing.

Marketing activities include consumer research (to identify the needs of the customers), product development(designing innovative products to meet existing or latent needs), advertising the products to raise awareness and build the brand. The typical goal of marketing is to generate interest in the product and create leads or prospects.

On the other hand, sales activities are focused on converting prospects to actual paying customers. Sales involves directly interacting with the prospects to persuade them to purchase the product.

Am I the right candidate for such a Job?

Marketing is a field reserved for young professionals who are

     well educated in various business related majors such as Economic, Finance, Business Administration, Commerce....,

     well developed with strong communication skills in verbal and writing, and

     well trained with proper analytical skills + marketing tools.

 If you are a new or recently graduated student from an university in North America, you pretty much fit in the profile. A few things you need address are SKILLS and TOOLS

If it is as easy as you describe, why my classmates in Marketing major don’t get a job yet?

It is caused by the difference between academic study and skill trainings. The knowledge from college makes the students overeducated but lack of practical skills. A student from marketing major may be equipped with tons of perfect marketing theories, various analysis model and more than enough knowledge on operating big organizations; but he cannot even

     create a basic financial / accounting report

     perform a primary research / analysis on subjects assigned nor

     pull out customer information from CRM

In a word, to apply for a junior position of Marketing Coordinator / Analyst, your marketing major classmates don’t have obvious advantages unless he possess practical skills.

How can I become to be more competitive?

Like previously mentioned, anytime, you type in Marketing Assistant / Analyst / Coordinator as keywords in job searching sites, you easily find out over 2000 openings - DO LET ME KNOW IF OTHERWISE. The job market is hot without doubt, as a young professional, how should you prepare your readiness? Basically, you need cover the following 4 areas

You need start Resume / Interview preparation immediately; and follow the sequence above to prepare yourself in each subject areas. Try to revise your resume every time when you complete a subject area. It is not an easy job; but it is a must-do job!

Do you have a plan I can borrow?

You bet! The most effective way is to studying intensively on these 4 subject areas with the pace of 1 subject area per week. Following such a plan, you prepare your job readiness within 4 weeks; and expect to nail down an offer in another couple weeks. While your university classmates are still confusing about what kind of jobs should they apply for, you already cast off to achieve your career goal!

What is next?

People say that practice makes thing perfect. It is not always true. Only taking the practice with industry leader will assist you on finding out a right way to your career success. During your job hunting journey, should you have any uncertainties, concerns or questions, please do not hesitate to let us know; and we will be more than happy to help on where necessary.

About Author

My name is Dayong Qu (a.k.a DQ). I was you!

I was an architect in China with a Master degree from Tongji University; and I totally changed my major to Computer Science after having another Master degree in the States. I felt the same pain you had been feeling - where to find my first job after graduation? Did the education help on getting a job? Not really! My experience told me that education was a long run investment; and knowing a certain skill or tool would result in a quick win.

There is one more important trick I would like to share with you - you need someone who really could provide you assessment on where are you? how is the progress? do you still have some defects? .... These information definitely will keep you on the right track during job hunting.

Good luck to you and hope you nail down your first offer soon.


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